Unit 4 Assignment 2 Steph/Charlene Group



Create a blog post called Unit 4 A2: How do organisations respond to IT developments




Amazon Case Study
Read the link below and create a blog post:
Explain what the technological developments are
Explain the risks/drawbacks of this development



https://uk.reuters.com/article/us-amazon-com-store/amazons-automated-grocery-store-of-the-future-opens-monday-idUKKBN1FA0RL?utm_source=applenews
















Starbucks Case Study

Read the article below
Discuss how successfully Starbucks have responded to mobile payment technology developments


Technology development mind maps


Split the back page into three columns


COLUMN 1: SOCIAL MEDIA

Stats on the popularity of social media in last 5 years

What is viral marketing?

What are the Pros and Cons? 


What do Viral Marketing campaigns look like? Names some examples and what they did


COLUMN 2: ONLINE SHOPPING

Stats about online shopping

What things can businesses get to enable card payments at their shops?
How do some online businesses process online payments?


COLUMN 3: CUSTOMER SERVICES

Back in the day how did we complain or ask questions about products we have bought?

Get examples now of how businesses receive complaints or comments from customers?

Assignment Brief





 Brief says “Prepare an article (include images) which explains why businesses should review their IT.”


Using a article template like Word's article layout or Google docs Newsletter - Create a layout for a new technology magazine - change the colour of the design and the first picture
 
Introduction (mind map)

Generally explain the developments in tech in last 5 years 3-5 sentences

 

Explain the facts about social media, online shopping and contactless payment from your 3 columns

 
 
 
Brief Says “Identify what IT developments are new in Sales, Marketing, Customer Support, Finance discussing the advantages and disadvantages of each development
Explain how specific business case studies in each of these areas have responded to the changes in technology”
 
Sales/Marketing section

Use your social media
 column







explain what viral marketing is

 

why this development is important for business

 

examples of successful viral marketing campaigns

 

The advantages and disadvantages of viral marketing

 












Friday 20th April
 

explain how much shopping is done online

 

why a business should have an online presence

 

Explain the advantages and disadvantages of shopping online

 
Explain why online shopping may have negatively affected the ‘high street’http://www.growthbusiness.co.uk/death-of-the-high-street-is-it-time-for-retailers-to-throw-in-the-towel-2549711/
 
Add your amazon homework discussion to this section (P3)  


 


Finance section

Use your online shopping column





Explain what proportion of shopping is done via contactless/paypal or other electronic payment method
 
Explain some 2/3 software or hardware systems businesses can use to take card payment
https://www.mobiletransaction.org/izettle-review-uk/
 
Explain the advantages or disadvantages of each system
 
Starbucks Case Study notes here (P3)
 


 


Customer support section

Using your column notes



 explain how we complained/got support

 

How we complain/get support now

 

picture examples from specific businesses of their customer support systems (P3)

 

Give advantages and disadvantages of customer support systems now
 


 




27/4/18





Using IT to make a business more efficient

 





explain how we use to make things – use car manufacturing as an example of before and after technology
 
Explain three examples of how robots are now replacing humans in manual jobs you can use yours from the class activity or ay of the ones below
 
 
Give advantages and disadvantages of replacing human processes with automated IT processes
 
What happens to a business if they chose not to respond to the developments happening in IT
 

 















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